Kubota Re-Ups with E.H.R. with Expanded Program & Schedule

Expanded Race Program and Schedule Drives Partnership Renewal  

MARKHAM, ON-, (May 4, 2018) – Kubota Canada Ltd., Markham, ON and Ed Hakonson Racing/Team3 Red of Stouffville, ON today jointly announced they have renewed their agreement that will see the Kubota brand carried as the Team’s primary sponsor on their #3 Chevrolet Late Model entry in the APC Pro Late Model Series and maritime Pro Stock Tour, both driven by Jason Hathaway.

In addition, Kubota will carry a secondary position on the #3 Chevrolet Camaro driven by new team member, Cole Powell, for the full NASCAR Pinty’s Series schedule of 13 races across Canada. Together, the E.H.R/Team 3 drivers will represent the Kubota brand at 16 professional race events across the country. A complete Kubota EHR/Team 3 race schedule is below beginning with the Victoria Day Speed Fest Weekend, May 18-20 at Canadian Tire Motorsports Park, in Bowmanville, ON

“When we were told EHR was planning to add another driver and expand it’s race program, we were thrilled! As a result, our renewal will expand Kubota’s reach through racing across Canada, and there will be added exposure in our biggest market which is Ontario”, said Rob Allison, National Brand Manager for Kubota. “We are always looking for ways to increase our brand’s reach and now being in front of race fans across the country is a great way to achieve this.” Allison continued.

“We are so excited to be partnered again with Kubota for our expanded program this season. We have set the bar high for our new driver, Cole Powell, but he’s going to be learning from one of the best in Jason Hathaway. Should be a great experience for both.” added Jamie Hakonson, Marketing Manager for E.H.R/Team 3 Red.

In addition to racing, the #3 Kubota Chevrolet car will make several special appearances at events along with Kubota’s On Tour special events vehicle pictured below. “We’ll really make a big splash when both rigs show up at an event”, Allison says. “This is all about keeping our brand in front of the public in a tangible way that’s memorable for everyone in attendance.”

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About Kubota Canada Ltd.

Kubota Canada Ltd. is the Canadian marketer and distributor of Kubota-branded equipment, including a complete line of tractors up to 150 PTO HP, performance-matched implements, compact and utility-class construction equipment, consumer lawn and garden equipment, commercial turf products and utility vehicles. For product literature or dealer locations, please visit: www.kubota.ca.

About EHR/Team 3 Red

E.H.R/Team 3 Red is a professional Canadian race team competing in the NASCAR Pinty’s Series, APC Series and the Maritime Pro Stock Series. Team Driver Jason Hathaway was named NASCAR Pinty’s Series Most Popular Driver in 2015 and 2016, the only driver in series history to achieve the title more than once and consecutively. Twitter @jasonhathaway3, @colepowell @ehrt3r.  “Like” the team on their Facebook page: Facebook/edhakonsonracing.team3red Instagram: ehrt3r and check out their website at www.team3red.com

EHR TO FIELD NEW DRIVER FOR 2018

Stouffville, Ontario- April 4, 2018Ed Hakonson Racing/Team 3 Red will be embarking on a new journey in 2018.  Long time EHR driver Jason Hathaway, who stepped away from full time competition at the end of 2016, will now be overseeing a new talent behind the wheel in Cole Powell in the NASCAR Pinty’s Series.

The Mount Brydges, Ontario driver will race the #3 Chevrolet Camaro for the entire 2018 season.  Cole will embark on a grueling 13 race schedule across Canada which will visit five provinces and one American state.

Cole has made his way up through the ranks beginning in 2006 at Grand Bend Speedway in the Pro Mini Truck division and moving up to full size trucks at Delaware Speedway in 2007 gaining valuable seat time on a fast half mile.

After running the World Series of Asphalt in February 2008 at New Smyrna Florida, Cole ran the full schedule at Kawartha Speedway in the Crate Late Model division posting top 10 finishes at each event.  That same year, Cole captured the Grand Bend Speedway 13HP Pro Truck Touring Championship honors.  The 2009 racing season proved to be a great year for Cole at Kawartha Speedway, garnering 4 feature wins and 5 top 5 finishes that season. He was also named Most Improved Driver. The next few years took Cole across the USA racing in the CRA Super Series, JEGS CRA All-Star Tour and the NASCAR Whelen Modified Tour. Racing against the likes of Chase Elliott, Erik Jones, and Ted Christopher at some of racing’s most exciting tracks like Bristol, Winchester and Bowman Grey Stadium. Cole gained some great racing experiences which will help in 2018.

Cole is excited about this new opportunity “Partnering with EHR for the 2018 season gives me a great opportunity to jump into winning equipment at every event.  I’m excited to be running my first road course at CTMP and the other tracks that I have never seen before! Also, having Jason Hathaway and the EHR team behind me is a superb way to begin the next phase of my racing career. We have had some good potential sponsorship meetings so far with corporate Canada wanting to be involved in NASCAR. This experience has been positive for myself as a race car driver.”

The 2018 NASCAR Pinty’s Series is made up of thirteen events across Canada from Nova Scotia to Alberta. The season kicks off at Canadian Tire Motorsport Park with the Castrol Presents the Victoria Day Speedfest weekend on May 19/20th.  For a full season schedule of events in the NASCAR Pinty’s Series please click here.

Fans can keep up with Cole and the rest of T3R/EHR at their Ed Hakonson Racing page on Facebook, Twitter @EHRT3R Instagram ehrt3r and are encouraged to visit their official webpage www.Team3Red.com  for all updates on the 2018 season.

For additional information please contact Jamie Hakonson at 416-560-6103 or email jamie@team3red.com

Hathaway Posts Second Top 15 Finish on First NCWTS Oval

Avondale, AZ- November 11, 2017- Hathaway made his 2nd NASCAR Camping World Truck Series start Friday night at Phoenix International Raceway, competing in the Lucas Oil 150.

Hathaway teamed up with Premium Motorsports in his 2nd effort of the 2017 season at PIR to field the #15 Kubota Tractor/Choko Chevrolet on the fast 1-mile oval in his first NCWTS oval start.

After a few pace laps in the caution car with Series driver Johnny Sauter, practice was Hathaway’s first real laps around the track in his race machine.  Practice gave him some laps to get comfortable with the truck and the track working with his NPS Series Spotter Jeff Gotalear.

Group qualifying on Saturday afternoon saw Hathaway make it through the first round of qualifying and into the second, posting a 23rd starting spot.

Hathaway took the green flag under the lights of PIR with his family and friends on hand. Fellow Canadian racer and friend, DJ Kennington was on hand on the weekend for his Monster Energy Cup start in his Premium Motorsports #15 and gave Hathaway some insight on the track.

The name of the game was to go out, get experience and survive the race. The race was broken into 3 segments. At the end of the first segment Hathaway was running 20th and at the end of second segment was 19th. The third segment was when the field got super racey and Hathaway held his own.

The Team made a few adjustments to tighten up Hathaway’s race machine in the last segment and set his sights on making some movement through the field. Hathaway had a great run to the finish and earned an 11th place finishing position.

“We had a great run tonight at PIR. Having an opportunity to run at this fun oval was a dream come true. The NASCAR Truck series is so much fun and the competitors are great to race with. Thanks to Kubota for all they did to get us here. It meant the world to us to have their support,” said Hathaway after the race.

The race was aired live on Fox Sports 1 across the US and Canada.

Fans can keep up to speed with Jason and the rest of T3R/EHR at their Ed Hakonson Racing page on Facebook, on Twitter @JasonHathaway3 or @EHRT3R Instagram: jasonhathaway3.  For additional information for Jason Hathaway please contact Jamie Hakonson 416-560-6103 or email  jamie@team3red.com

Hathaway to make 2nd NCWTS Start in Lucas Oil 150 at PIR

Mooresville, NC- November 3, 2017- Premium Motorsports announced today that Uxbridge, Ontario native Jason Hathaway will make his 2nd NASCAR Camping World Truck Series start at Phoenix International Speedway November 10th, competing in the Lucas Oil 150.

Hathaway ran his first NCWTS race in 2017 at Canadian Tire Motorsports Park this past September. Hathaway pulled a double header that weekend running both his #3 Kubota/Choko Chevrolet  NASCAR Pinty’s Series machine and the #66 Choko/Kubota NCWTS truck.

Primary partner support for the race at PIR will be a joint venture between Kubota Canada Limited and Kubota Tractor Corporation. Raybestos,  Choko Authentic Apparel and Fast Eddie Speedwear will also help out in the effort for the 150-lap event.

“Kubota Canada Ltd., it’s staff and dealers, coast to coast are thrilled to partner with our sister company, Kubota Tractor Corporation to sponsor the Premium Motorsports #15 entry, driven by Jason Hathaway, in the NASCAR Camping World Truck Series, November 10th in Phoenix, AZ.  “This single race co-sponsorship marks the first time our two Kubota companies have joined together to promote our brand in an internationally televised sporting event,” says Rob Allison, National Brand Manager for Kubota Canada, “and I hope it’s not the last.  NASCAR is such a good fit for our brand to connect with both fans and race teams.  The BtoB opportunities are significant.”

Hathaway has been a regular competitor in the NASCAR Pinty’s Series in his #3 Kubota/Choko Chevrolet since the inception of the NASCAR Pinty’s Series in Canada. Hathaway was named NASCAR Pinty’s Series Most Popular Driver in 2015 and 2016, the only driver in series history to achieve the title consecutively. He has recorded 8 Series wins, 34 Top 5’s and 73 top 10’s in his NASCAR Pinty’s Series efforts.

“We are excited to be making our 2nd start in the Truck series at Phoenix. Kubota’s joint support was a huge uplift to my opportunity to field the truck and we are proud to be able to display the Power of Orange colours on the #15 Kubota Tractor Chevrolet  next Friday.“ said Hathaway.

The Lucas Oil 150 will air Friday November 10th at 8:30 pm EST on FOX Sports1 in both Canada and the US.

Fans can keep up to speed with Jason and the rest of T3R/EHR at their Ed Hakonson Racing page on Facebook, on Twitter @JasonHathaway3 or @EHRT3R Instagram: jasonhathaway3.  For additional information for Jason Hathaway please contact Jamie Hakonson 416-560-6103 or email  jamie@team3red.com

Stay Connected: Follow Premium Motorsports on  Web: www.premiummotorsports.net Twitter: @premiummotrspts Facebook: Premium Motorsports, LLC Instagram: PremiumMotorsportsLLC    For additional information on Premium Motorsports please contact Stacey Carlson  216-337-4052 or email sting4rae@aol.com

Top 15 for Hathaway in First NCWTS Start

STOUFFVILLE, ONTARIO- September 5, 2017–  This past Labour Day weekend was a busy one for Jason Hathaway as he competed in two NASCAR Series races at Canadian Tire Motorsport Park.  Hathaway made his first NASCAR Camping World Truck Series start as well competing in the NASCAR Pinty’s Series Total Quartz 200.

Practice for the truck race was first up on Saturday morning and Hathaway used that first practice to sort the truck out and get some laps under his belt. The second practice allowed the team to make some adjustments to the truck and get Hathaway comfortable. In his first ever truck race Hathaway qualified his #66 Choko/Kubota Chevrolet  22nd in the field of 32 trucks.

A solid practice session in his #3 Kubota/HGC  Pinty’s Series car on Saturday was backed up with a 9th place qualifying effort by Hathaway for the 51-lap event on Sunday morning.

The skies over CTMP opened up Saturday night and greeted the teams with wet track conditions for the Sunday morning start of the NASCAR Pinty’s Series Total Quartz 200 in Hathaway #3 Kubota/HGC Chevrolet  Pinty’s Series race machine.

The race started in the rain and the Team struggled with the set up and got behind early in the run. The Team was hoping for a caution, but with the entire race running under green the Team’s ability to bring in their race car in for tires and adjustments was limited. This relegated the team to a 13th place finish. Hathaway climbed out of this car and climbed in his #66 NCTWS truck and settled in for the 64-lap, live event, with coverage on FOX SPORTS 1 and MRN Radio, on Sunday afternoon.

The race was divided in 3 segments and by the end of the 2nd segment Hathaway was up to the 7th spot in the running order. The truck was serviced by Hathaway’s NASCAR Pinty’s crew and they did a fine job on 2 pit stops for new tires and filling his truck full of fuel during the event.

The finish of the race saw Hathaway take the checkered flag 15th in the finishing order.

“We had a great day in the truck today.” said Hathaway. “This was a great opportunity for not only me, but also our crew guys and 15th place isn’t too bad at all. I sat in the truck for the first time last Monday with the Bolen Motorsports team and we made some pretty good progress today on track. The crew did a solid job on their first ever truck pit stops. To be honest the way that our Team and sponsors pulled together for this weekend was truly a cool thing to be a part of and I think everyone was happy with what we accomplished today. I really need to thank our Team owner Ed Hakonson for allowing us this huge opportunity,” said a pretty happy Hathaway as he met with his family and friends after the race.

Fans can keep up to speed with Jason and the rest of T3R/EHR at their Ed Hakonson Racing page on Facebook, on Twitter @JasonHathaway3 or @EHRT3R Instagram jasonhathaway3.   For additional information please contact Jamie Hakonson at 416-560-6103 or email jamie@team3red.com

Hathaway to Pull Double Duty and Pilot The No. 66 Ride In NCWTS Silverado 250

Mooresville, NC- August 25, 2017- Bolen Motorsports announced today that Uxbridge, Ontario native Jason Hathaway will make his first NASCAR Camping World Truck Series start this coming Labor Day weekend at Canadian Tire Motorsports Park in addition to competing in the NASCAR Pinty’s Series Total Quartz 200.

Hathaway has been a regular competitor in the NASCAR Pinty’s Series in his #3 Chevrolet since the inception of the NASCAR Pinty’s Series in Canada. Hathaway was named NASCAR Pinty’s Series Most Popular Driver in 2015 and 2016, the only driver in series history to achieve the title consecutively. He has recorded 9 Series wins, 34 Top 5’s and 73 top 10’s in his NASCAR Pinty’s Series efforts. Hathaway also recorded his first road course win in his NASCAR Pinty’s Series car at CTMP in the fall race of 2015.

The NASCAR Camping World Truck Series Silverado 250 will mark Bolen Motorsports second trip across the border in NASCAR Camping World Truck series competition. Canadian Tire Motorsports Park is the only road course event on the 2017 Schedule and the team looks to build on its success this season. “ We look forward to having Jason behind the wheel of the No. 66 Chevy” said, Team Owner, Jeff Bolen. “His experience and laps around CTMP will play a big part in our efforts and his success.”

Choko Authentic Apparel and Kubota Tractors will be Hathaway’s primary partners for the Chevrolet Silverado 250 on the 2.549-mile paved road course outside of Bowmanville, Ontario. Fast Eddie Speedwear, Clear Choice Pool & Spa, United Soils and Williamson Uxbridge will also show their support on the truck for the 2-day event.

“We are really excited that we have been able to put this program together with Jeff and his team. Our sponsors came through to help us back our first NCWTS start and we are really looking forward to having a great weekend.“ said Hathaway.

The Silverado 250 will air live on FS1 and MRN Radio Sunday September 3 at 2:30.

Fans can keep up to speed with Jason and the rest of T3R/EHR on Facebook Instagram and Twitter.

For additional information please contact Jamie Hakonson at 416-560-6103. Or email jamie@team3red.com

Follow Bolen Motorsports on Twitter, Facebook , Instagram (@bolenmotorsports), as well as BolenMotorsports.com.

Hathaway Earns Pole at IWK 250 & Finishes 12th

Stouffville, Ontario- July 17, 2017– The IWK 250 at Antigonish, NS’s Riverside International Speedway is one of Canada’s most anticipated stock car races. Participants spanned six provinces, three states, and included NASCAR legend Mark Martin. Riverside Speedway was at capacity with over 10,000 race fans in attendance.

The day began on a high note for Hathaway as he came out on top in the first of five heat races, which earned the #3 Fast Eddie Racewear Chevrolet pole position for the feature. Under the green flag, the lead swapped early and Hathaway dropped back in the pack with a motor issue. Hathaway brought his race machine in at the half way break and his crew changed tires, made adjustments and addressed the motor issue.

Hathaway set to work for the last 125 laps and battled his way back from 1 lap down finishing 12th in the highly competitive field.

“The IWK 250 has always been a race I want to take part in. The competition was awesome, the live radio Coverage was great and Riverside knows how to put on a race. The atmosphere was like nothing our Team has experienced in Canada trackside and it was a lot of fun. The event raises money for a great cause and it was an honour to be alongside Donald Chisholm and Mark Martin at the IWK Children’s Hospital.”

The Team is preparing for their next APC Series event, August 26-27th at Jukasa Motor Speedway. T3R/EHR will participate in the Twin 75’s event as part of Jukasa’s Late Model Summer Shootout.

T3R/EHR is proud to be partnered with Kubota Canada, Fast Eddie Racewear, The Harman Group, Choko Motorsports, DSI and Thornbury Clear Choice Pool and Spa.

Fans can keep up with Jason and the rest of T3R/EHR at their Ed Hakonson Racing page on Facebook, on Twitter (@JasonHathaway3 or @EHRT3R) Instagram (jasonhathaway3) and are encouraged to visit their official webpage www.Team3Red.com for all updates on the 2017 season.

For additional information please contact Jamie Hakonson at 416-560-6103 or email jamie@team3red.com

Tough Night for Hathaway in Fast Eddie/Choko 250

Stouffville, Ontario- June 5, 2017– Jason Hathaway was looking forward to his run at Delaware Saturday night. His Team owner’s companies Fast Eddie & Choko were the title sponsors of the event and he was returning to race in front of his hometown crowd of family and friends.

The Team worked on their #3 Kubota Dodge during their 1 hour practice session. Hathaway qualified 13th in the field. Having the support of his crew Hathaway wasn’t too concerned with their starting position.

“Our starting spot isn’t great, but I think once we get going in the race our strategy will help get us up front.” said Hathaway during the autograph session trackside before the race.

When the 250-lap event got underway a long green flag run ensued. Caution finally came out on lap 100 allowing the team to come down pit road and get fuel that would take them to the end of the race. Hathaway was running 6th when the next caution flag come out on lap 159 and the team brought Hathaway back down pit road for 4 brand new tires on lap 162.

Hathaway restarted 5th and was laying down some awesome laps. He posted the fasted lap on the track several times and had worked his way up to 3rd in the running order by lap 192. Unfortunately, that would be as far up as Hathaway would get in the field. With only 15 laps to go Hathaway was forced to retire his race machine do to a mechanical issue and finished 10th.

“This was a tough way to end the race, but it wasn’t safe for me to continue on the track with the way that the car was. It was however a great feeling to be back at the track where I got my start in 1995. I’m the luckiest guy in Canada to have started 123 NASCAR races in a row. I also really enjoyed representing our family of companies today. Ed has done a lot of things for this sport that not a lot of people know, and it is great that he got some of the spotlight today!” said Hathaway after the race on Saturday night.

Catch the broadcast of the Fast Eddie Choko 250 on TSN on June 10th at 3:30pm. It will also air on RDS June 25th at 6pm.

T3R/EHR is proud to be partnered with Kubota Canada, Fast Eddie Racewear, The Harman Group, Choko Motorsports, DSI and Thornbury Clear Choice Pool and Spa.

Fans can keep up with Jason and the rest of T3R/EHR at their Ed Hakonson Racing page on Facebook, on Twitter @JasonHathaway3 or @EHRT3R Instagram jasonhathaway3 and are encouraged to visit their official webpage www.Team3Red.com for all updates on the 2017 season.

Thornbury Clear Choice Pools On Board With T3R/EHR

Stouffville, Ontario- June 2, 2017– Thornbury Clear Choice Pools and Spas out of Thornbury, Ontario, will once again support the racing efforts of Jason Hathaway and his #3 Kubota/Clear Choice Pools Chevrolet.

“As sponsors last year, we were impressed with Jason and the team at Kawartha for the last race in 2016. We are excited to help them out again this year,” said Thornbury Clear Choice owner, Preston Owen.

“Preston coming on board last season was a big help to our team and we are happy we were able to have their name on our car in Jason’s last win in 2016.  We are grateful for their support and are looking forward to them being with us all season long in 2017,” said team owner Ed Hakonson.

T3R/EHR is proud to be partnered with Kubota Canada, Fast Eddie Racewear, The Harman Group, Choko Motorsports, and DSI. Fans can keep up with Jason and the rest of T3R/EHR at their Ed Hakonson Racing page on Facebook, on Twitter (@JasonHathaway3 or @EHRT3R), on Instagram (@jasonhathaway3) and are encouraged to visit their official webpage www.Team3Red.com for all updates on the 2017 season.

For additional information, please contact Jamie Hakonson at 416-560-6103 or email jamie@team3red.com.

About Thornbury Pools and Spas:
Do you dream of a backyard oasis complete with a pool and spa to relax in and entertain with friends? You should talk to our friends at Thornbury Clear Choice Pools and Spas. They have 27 years of experience in the sales, service and installation of swimming pools and spas in Thornbury, Meaford, Collingwood, Beaver Valley and The Blue Mountains. They carry Canadian-made hot tubs, chemicals by Canadian supplier Mursatt Chemicals, a complete line of Dazzle products for in-ground and above-ground pools, Hayward heaters, pumps and salt systems and an extensive selection of pool and spa accessories including oversized inflatables. Learn more online at thornburyclearchoice.com or follow them on Facebook.

Hathaway Returns to Delaware Speedway for Fast Eddie/Choko 250

Stouffville, Ontario- May 31, 2017– This coming weekend will be exciting for Jason Hathaway and his #3 Kubota Chevrolet. He will return to where it all began for him in stock racing, when he takes to the track for the Fast Eddie Choko 250 being held at Delaware Speedway Saturday, June 3rd.

“It has been a while since we have been able to compete in front of a hometown crowd like we have at Delaware. We are looking forward to going back there. Having Choko and Fast Eddie sponsor this NASCAR event this weekend is also pretty special to us, especially considering all of the things that Ed has done for this sport in Canada.” said St. Thomas native Jason Hathaway.

 The weekend’s festivities will get underway with a NASCAR Pinty’s Series Hauler Parade, featuring the Teams’ haulers, starting at Highbury Avenue in London, making its way to the race track starting at approximately 4:00 pm.

Race day will get underway with practice at 12:45 pm, qualifying at 3:30 pm and the fan favourite autograph session at 5:40 pm. Pre-race activities will feature some special guests, Oliver and Scarlet Ferguson who will give the command for “Gentlemen Start Your Engines”. The day will also include an appearance by a special member of the racing family, Tony Novotny, who will be the Honorary Starter of the 250-lap event at 7pm Saturday night.

T3R/EHR is proud to be partnered with Kubota Canada, Fast Eddie Racewear, The Harman Group, Choko Motorsports, DSI and Thornbury Clear Choice Pool and SpaFans can keep up with Jason and the rest of T3R/EHR at their Ed Hakonson Racing page on Facebook, on Twitter (@JasonHathaway3 or @EHRT3R) Instagram (jasonhathaway3) and are encouraged to visit their official webpage www.Team3Red.com for all updates on the 2017 season,

For additional information please contact Jamie Hakonson at 416-560-6103. Or email  jamie@team3red.com